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	<title>Comments on: Personal Branding the Concert Pianist Way</title>
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	<link>http://www.recessionwire.com/2010/03/08/personal-branding-the-concert-pianist-way/</link>
	<description>The upside of the downturn</description>
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		<title>By: Jeannette Paladino</title>
		<link>http://www.recessionwire.com/2010/03/08/personal-branding-the-concert-pianist-way/comment-page-1/#comment-3519</link>
		<dc:creator>Jeannette Paladino</dc:creator>
		<pubDate>Tue, 09 Mar 2010 16:35:29 +0000</pubDate>
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		<description>Thanks,Beth, for adding these good tips on personal branding.
Jeannette</description>
		<content:encoded><![CDATA[<p>Thanks,Beth, for adding these good tips on personal branding.<br />
Jeannette</p>
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		<title>By: Beth Zonis</title>
		<link>http://www.recessionwire.com/2010/03/08/personal-branding-the-concert-pianist-way/comment-page-1/#comment-3518</link>
		<dc:creator>Beth Zonis</dc:creator>
		<pubDate>Tue, 09 Mar 2010 14:32:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.recessionwire.com/?p=13271#comment-3518</guid>
		<description>I totally agree that passion can be contagious.  And genuine passion gets noticed.

At the same time, it&#039;s important to have your own value proposition:

(1) Who cares about what you do?  (What is their challenge, problem, immediate need?)

(2) What do you do to solve their problem(s)?

(3) What makes you unique and better than other alternatives, including doing nothing?

(4) Why is it urgent that people act now to solve this problem WITH YOU?

- Beth</description>
		<content:encoded><![CDATA[<p>I totally agree that passion can be contagious.  And genuine passion gets noticed.</p>
<p>At the same time, it&#8217;s important to have your own value proposition:</p>
<p>(1) Who cares about what you do?  (What is their challenge, problem, immediate need?)</p>
<p>(2) What do you do to solve their problem(s)?</p>
<p>(3) What makes you unique and better than other alternatives, including doing nothing?</p>
<p>(4) Why is it urgent that people act now to solve this problem WITH YOU?</p>
<p>- Beth</p>
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