Food, Home and Style
The Upside of the Dow’s Turn
The Dow Jones Industrial Average fell to a six-year low yesterday and has sunk lower today, which would seem to be bad news any way you cut it. Even smart equity bargain-hunters we know are staying away, saying they have no feel for where the bottom of the market is.
There are small (very small) advantages to a down index, though. Restaurants and bars around the country have tied their prices to the stock market as a recession marketing tool. You’ve probably stopped checking your 401(k) balance, but on days when you know it’s taken a dive, you can drown your sorrows in cheap food and drink. Caveat: Since most of these joints are trying to drum up business during off-hours, you might have to start as trading ends.
On Manhattan’s Upper East Side, Sandro’s is doing an early dinner special, with dishes priced for the first three digits of the dow—or about $7.40 yesterday.
Down in the Financial District, Trinity Place restaurant has a “Market Tanked? Get Tanked!” promotion. On days when the market is down, all drinks are $3 from 3:30 p.m. to 5 p.m.
Houlihan’s locations around the country are offering the “Dowwie Wowwie” through Feb. 27. After the closing bell, if the DJIA is up, diners get free donuts; if it’s down, they get certificates for free appetizers.
In Denver, La Fogata Mexican joints are using an in-house formula to discount prices based on daily market performance.
In Los Angeles, Luau and Il Sole each have drinks re-priced each day according to how the Dow does. They’re down substantially from the original $14.
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Hilarious lunch experience, enjoying a bite with colleagues, suddently a waiter barrelling down the aisle accompanied by a server with a camera, bellows at top of his lungs — 296! Each of us looking extremely perplexed stare at this waiter. After 5 minutes, he walks over to our table screams at the top of lungs “YOU HAVE BEEN BAILED OUT.” Okay what did we do? Cute little spoof on bailout plan — we get $25 off our bill. This is performed twice a day at
Markers Harborside Grille, 153 Plaza II, Harborside Financial Center, Jersey City, NJ 07311. By the way, love this website. Great job Sara!!!!